Proper & Prim - Downtown Community Partnership

Proper & Prim


On-trend, youthful pieces to mix-and-match, allowing you to curate your style and wardrobe. An edited variety and limited quantities ensure you will find something truly unique each time you shop.


Sisters, Teresa and Ashlie O’Day, who have a love for fashion and hold the belief that beautiful clothes should be accessible. Proper & Prim opened in Fargo in 2010, followed by the Minneapolis location in 2014.

Open Sunday:  12pm-5pm

Our Membership

When you join the Downtown Community Partnership, you're becoming part of a group of businesses, nonprofits and individuals committed to the success of Downtown Fargo.

Become a member
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